500,000 online users registered on Coop Alleanza’s Instant Win Contest #1milionedi powered by Roialty
With the final extraction, the month of May marked the successful completion of Coop Alleanza’s #1milionedi campaign, with 500,000 users registered to the initiative. All the registered users played the code campaign, with…
ROIALTY GDPR insights. Part 1 – From compliance to enhanced value for brands
The purpose of this article is to provide our readers with some insights on the General Data Protection Regulation. It was adopted on 8 April 2016 and will take effect on May…
Why are clusters so important in social media audience?
Roialty is about to release a new version of OneTarget, a powerful tool that lets you dig into any social media audience and discover your customers interests and behaviors in great depth.…
How social data drive journalism?
In recent years there has been an extraordinary growth of social outlets on the web and these new proliferation of information sources have forced journalism to dramatically change and reshape in order…
Roialty released new features on OneExperience: Social Missions, Code Campaign and Instant Win Contest.
OneExperience is the Roialty product geared toward creating personalized gamification and digital loyalty programs. This product is equipped with more than 20 customized mission templates that are categorized by different goals: Profile…
ROIALTY’s New Tool: Instagram Tracker
Roialty’s last blog post provided useful information on social influencers and in many industries social influencers are very important when working with Instagram. This goal can be achieved with Roialty’s new “The…
Journalism vs Marketing: why a winning model needs an influencer marketing platform.
Our personal perspective on the journalism ecosystem can be expressed in this phrase: “the world of journalism has dramatically changed: all media has to consider the source of information, network, data and…
Fintech Market: how to build customer segmentation strategy with social profile.
Web 2.0 technologies have given rise to a number of new business models and transformed a wide variety of sectors. One of these latest business models is the decentralized online peer?to?peer lending…
What would Facebook say about you?
Our daily use of social media tells a story about us: our interests and social tracks done in both private and public modes. When Roialty creates a Facebook digital audience, we can…
Why Casey Affleck won the award for Best Actor at the 2017 Oscars!?
On February 26 , LA hosted the 2017 Oscar Awards Ceremony and Casey Affleck was among a distinguished list of candidates nominated (Denzel Washington, Ryan Gosling, Viggo Mortensen, Andrew Garfield) for the…