Tag / social-profiling
Coop Instant Win Prize Contest #Coop70anni powered by Roialty is now live!
On April 16th the new COOP Instant Win Contest has been released on Roialty platform. The first day we’ve already seen more than 5k registered users and an extremely high engagement rate.…
Big Data and the European Data Protection Regulation Insights 2016/679
What is the meaning of “big data”? Gartner Inc.-a leading research and advisory company- defines Big Data “as high-volume, high-velocity and/or high-variety information assets that demand cost-effective, innovative forms of information processing…
ROIALTY GDPR insights. Part 1 – From compliance to enhanced value for brands
The purpose of this article is to provide our readers with some insights on the General Data Protection Regulation. It was adopted on 8 April 2016 and will take effect on May…
Fintech Market: how to build customer segmentation strategy with social profile.
Web 2.0 technologies have given rise to a number of new business models and transformed a wide variety of sectors. One of these latest business models is the decentralized online peer?to?peer lending…
What would Facebook say about you?
Our daily use of social media tells a story about us: our interests and social tracks done in both private and public modes. When Roialty creates a Facebook digital audience, we can…
ROIALTY was selected as one of the seven startups to participate in the 2017 PITTI Immagine!
ROIALTY was selected as one of 7 top italian start-ups to be part of “The Digit Bar”, a space reserved for innovative start-ups to expand their interests within the fashion and lifestyle…
What is Customer Segmentation?
Customer segmentation is the practice of dividing a company’s customer base into sub-category groups according to their similarities. A company’s consumer knowledge database is considered the main asset in establishing a concrete…